Areas of Specialty

AHC provides clients with specialized knowledge and expertise in a number of market segments, including:

Technology
AHC has been addressing the communications and marketing needs of various industries within the technology sector for over 10 years. AHC’s technology knowledge and expertise enable the company to effectively communicate highly complex technical information in a way that engages each client’s target audiences.

• Telecommunications
  AHC has a strong understanding of the telecommunications and networking marketplace. Over the last five years AHC has helped to communicate this sector’s technological innovations and cutting-edge applications. This work has enabled AHC to develop strong relationships with key industry influencers, including media and financial analysts.
  
  
• Internet Infrastructure
  Through the development of web sites, marketing materials, brochures, advertisements, and newsletters for its Internet infrastructure clients, AHC “wrote the book” on Internet infrastructure. These and other communications efforts have provided AHC with an in-depth and thorough understanding of this high-tech sector.
  
  AHC’s strong background in Internet infrastructure enables the company to easily understand and support the communications needs of a wide variety of technology clients involved in a variety of Internet-based applications.
  
  AHC’s expertise includes a thorough understanding of how Internet infrastructure applies to data centers, network systems, IT systems, software/e-commerce and systems integration.
  
  
• Entertainment Technology
  AHC’s strong Internet infrastructure expertise, in conjunction with its thorough understanding of telecommunications and networking services, bolsters AHC’s efforts in support of the entertainment technology industry.
  
  This industry, which is seeing the rapid convergence of video, broadcast, presentation and Internet technologies, is an arena of natural progression for AHC’s technology capabilities and services.
  
  
• Biotechnology/Healthcare
  The biotech/health care industry is another area of expertise for AHC. Some of the industry's most experienced professionals are part of the AHC team and bring years of polished professionalism to the table. AHC's unparalleled ability to translate the intricacies of biotechnology, medicine and health care into understandable terms is critical to the marketing and promotion of these industries.
  
  
• E-Learning
  Like its entertainment technology work, AHC’s E-learning services are an extension of AHC’s comprehensive telecommunications and network systems expertise, plus its understanding of the human element and the human interface with technology.
  
  AHC’s experience in this area benefits from the company’s strong background in public relations work for leading learning institutions, as well as its extensive interactive design capabilities. The effectiveness of distributed learning over the Internet or internal networks is due in part to the self-motivation of those who use it.
  
  With its unique understanding and knowledge of the human factors that are key to the effectiveness of distributed learning, coupled with its ability to design powerful, engaging and effective web-based training and learning programs, AHC provides its E-learning clients with unmatched communications capabilities.
  
  AHC’s experience has also led to successful media campaigns on behalf of E-learning through emphasis on results in the lives of the networked learners who take advantage of its capabilities.
  

Energy, Including Solar Energy and Cogeneration

AHC’s clients include industry leaders in the design and construction of energy and power generation facilities. This work has provided AHC a thorough understanding of leading-edge power standby systems including uninterruptible power supply (UPS) systems, cogeneration, and solar energy generation and applications.

AHC’s work on behalf of its energy and power clients have included comprehensive integrated marketing campaigns, employing elements of public relations, investor relations, marketing and sales.

Design/Construction

AHC supports the communications needs of a wide array of organizations that specialize in the delivery of design/build services. AHC’s design/build clients include companies such as Cupertino Electric, Frank Electric, Ceitronics, Plath & Company, and Auerbach + Associates. Each of these organizations is a recognized industry leader in its respective field.

AHC’s services for these organizations include media relations, investor relations, and integrated marketing communications programs. These companies have relied on AHC’s extensive expertise and have benefited from AHC’s long-term relationships with key industry influencers, including trade press and other media, industry leaders, financial analysts and others.

Business-to-Business

AHC has been helping clients enhance and further develop their business-to-business communications and marketing programs for many years. AHC’s B2B services include helping clients identify, influence and market to prospective business partners, including industry members, vendors, industry associations and other alliance partners.

AHC’s expertise, particularly its technical writing capabilities, in conjunction with its visual communications, branding and positioning expertise, enable it to effectively communicate key messaging with and within the business community.

An essential component in effective B2B communications is the development and implementation of an integrated marketing communications program. AHC’s extensive expertise in the development and implementation of integrated marketing communications programs is a key factor behind AHC’s clients continuing B2B success.

Associations/Labor Unions

AHC has been supporting the needs of industry associations and labor unions for over 20 years. AHC’s success in this area is due to its extensive expertise in business development, coalition-building and political consultancy work. AHC understands the nature of both cooperative association and collective bargaining work, and has successfully helped its industry association and labor union clients grow and prosper.

On behalf of its association and labor union clients, AHC has successfully developed an array of campaigns, including branding, community awareness, and political issue campaigns. AHC’s association and labor union clients benefit from AHC’s extensive relationships with many key influencers, including media and an array of industry leaders.

Education

AHC has supported the needs of educational institutions for many years. AHC’s work on behalf of universities, colleges, and their foundations has resulted in enhanced community awareness and good will, which in turn has translated into significant program and funding support.

Fine Arts

For many years AHC has been helping to share the artistic expression of a number of highly talented artists with the media, general public and other audiences. AHC’s work on behalf of these artists has resulted in significantly heightened visibility and awareness of their outstanding work, accomplishments, and contributions. This heightened visibility has led to numerous commissions, and projects, which AHC continues to feature in trade and other publications worldwide.

Professional Services

AHC has been helping professional service organizations successfully communicate with and influence key target audiences for many years. AHC excels at helping its professional service clients attract new business, and influence key decision-makers. AHC’s professional services expertise includes providing support for management consultants, architectural firms, law firms and physicians’ groups.

Non-Profits

AHC has been supporting the communications needs of non-profit organizations for over 20 years. AHC’s non-profit work has included community awareness, branding, and fund raising campaigns for the YMCA, National Women’s Political Caucus (NWPC), National Organization for Women (NOW), Global Aids Interfaith Alliance (GAIA) and an array of other not-for-profit organizations.

AHC’s award-winning work on behalf of these clients has been very effective, helping these organizations to raise millions of dollars, as well as assisting in membership and program support and development.

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